Microsoft Corporation Is One of the Most Renowned Multinational

Question: Microsoft Corporation Is One Of The Most Renowned Multinational Companies Of The World? Answer: Introduction Corporate social responsibility has become a universal matter of discussion and consideration. Most of the multinational companies can often be traced around the CSR related approaches, which has become one of their assets to inspire their vision and enhance the profitability. The bottom-line behind the CSR related activities is the adoption of a process, which is highly beneficial for the incremented business growth (Carroll, 2015). The main purpose of the assignment is to address to the factual things surrounding the different CSR activities of different multinational companies. Moreover, it is also to address the main rationale behind the different CSR activities through the example of Microsoft Corporation. CSR as an obligation CSR is an obligation to a multinational company, which is bound to follow the different CSR related activities to maintain a healthy business growth. Globalization has incremented the CSR related activities more than before. This is because of the highly incremented competition in between the different multinational companies. The highly incremented competitions have redefined the concept of business. It has added several other features for the sustenance of success, which are governed by different CSR related theories. The concept of doing business is not only confined to e in the own specified areas. It is rather considering the entire surroundings for the universal success (Cavico, 2013). Critical analysis of CSR The CSR related activities by different multinational companies are often seen as environmental friendlier moves; however, the hidden truth behind such activities is very different. This is because of the fact that numbers of academic scholars such as Sadler argue the facts with some supportive documents. Sadler argue that the CSR related activities of different multinational companies are nothing but the replication of their ethical violation and social crimes. Sadler explains its point by citing the business style of most of the multinational companies, as they tend to choose such destinations for business, which has fewer restrictions from the local governments. Sadler further states that the CSR related activities have now become the part of most of the board meeting. Powerful companies are using the facts to hide their unethical performance and maintain a good reputation in the market (Grant, 2016). The power of manipulation has even become stronger in the era of globalization. Different multinational companies are heading towards the same processes, which is paying off for their unsocial activities. For example, Unilever was criticised for its injustice to the Pakistani labours. The minimum wages were not paid to them as per the agreement. In addition to this, it also hired some part timers who used to work equal to the works of full timers. However, they did not get the right payments. This is nothing but the subjugation of labours (Hopkins, 2012). This is one such example; however, the list is long. The contribution of different companies in increasing the pollution level is by no mean a social activity. This can never be justified that a company is polluting the environment on a high rate and on other hand; it is conducting some CSR related activities. This is an undeniable fact that CSR related activities are a good source to establish the social and environmental balances. However, multinational companies are using this just to hide their unethical p erformances, which are never justifiable from the perspectives of socialism (Mousavi et al., 2013). The number of different academic views such as of Sadler does very well reveal that the rate of CSR related activities are increasing in the influence of highly practised globalization. Multinational companies are using this as a weapon to protect their dignity by showing some social and environmental concerns (Pedersen, 2015). Microsoft CSR analysis Microsoft Corporation is one of the most renowned multinational companies of the world. The company is providing the solutions to most of the computer related problems. The company is providing solution to most of the hardware and software related problems. The company is effectively implementing the obligation of CSR, which is very much evident in the fact that the company is amongst the top rated companies for CSR related activities. For the Microsoft Corporation, customers are the highest priorities. Microsoft is well engaged in serving its customers with the most innovative hardware and software products. Employees are the second most preferred stakeholder for the Microsoft Corporation. Microsoft pays a high amount of salaries to its employees in order to be competitive against the giant such as Apple. For communities Microsoft is involved in giving several donations. Apart from that, it is also involved in giving discounted products to students. The interest of governments in th e operational styles of Microsoft do very well illustrate that the legal practices of Microsoft is well in the line of government instructions (Dudovskiy, 2017). However, the Company has some exit policies, which are less friendly to the employees. The departing employees are retained with some strong actions such as not providing medical benefits to them. They force them to be in the Company while at the other hand; they are being paid high salary. Moreover, this is not justified as the high amount of salary might be for overshadowing the dark side of employees experience in the Company. This is one of such examples, which supports the fact that multinational companies do use the CSR related activities majorly for overshadowing their dark side. Conclusion CSR is an obligation to the modern companies; however, sometimes they are forced to follow the guidelines just to have a clean image of their brand values. The highly incremented environment of competition amongst the different modern organizations has enhanced the practices of CSR. Willingly or unwillingly, organizations are now forced to entertain the CSR related activities to be competitive in the highly volatile market. References Carroll, A. B. (2015). Corporate social responsibility.Organizational Dynamics,44(2), 87-96. Cavico, F. J. (2013).Corporate Social Responsibility. ILEAD Academy. Dudovskiy, J. (2017). Microsoft Corporate Social Responsibility (CSR) - Research Methodology. [online] Research Methodology. Available at: https://research-methodology.net/microsoft-corporate-social-responsibility-csr/ [Accessed 27 Apr. 2017]. Grant, R. M. (2016).Contemporary strategy analysis: Text and cases edition. John Wiley Sons. Hopkins, M. (2012).Corporate social responsibility and international development: is business the solution?. Earthscan. Mousavi, Z., Beiranvand, F., Moeinfar, Z., Amouzesh, N. (2013). Corporate Social Responsibility.Life Sci J,10(6s), 8-10. Pedersen, E. R. G. (Ed.). (2015).Corporate social respo